825 C Merrimon Ave, #266, Asheville, NC 28804
Extensive experience and skills in journalism, marketing and multimedia. Strong communication and technology background with a solid track record of successful projects.
SteveShanafelt.com, Asheville, NC
1999-Present (16 years) Freelance Writing & Editing
Copywriting, trade journalism, features writing, ghostwriting, and executive/corporate ghostwriting. Huge variety of content types, from SEO-friendly “listicle” format content and blogs to targeted ebooks and specialized whitepapers for tech startups. Maintain content on multiple client websites.
BitcoinX.com & BitcoinMiner.com, Online
2013-2014 (1 year) Managing Editor
Content curation, writing and editing for two related websites specializing in bitcoin and cryptocurrency news. Successfully raised daily readership numbers by over 400%. Job ended when parent company reorganized.
WNC Woman & WNC Ad Guild, Asheville, NC
2012-2013 (6 months) Online & Display Advertising Executive
Part-time display ad sales for print and online. Developed prospect lists, made cold calls and gave sales presentations. Developed various sales materials, leading to full-time work in marketing copywriting.
Mountain Xpress, Asheville, NC
2006-2012 (6 years) Editor (Various)
Various senior staff positions over six years at this alternative weekly newspaper. Managing nearly every part of the editorial workflow, switching from features editor to online content in 2010. Managed small editorial staff, oversaw website content (ExpressionEngine, WordPress), handled section layout (InDesign), assigned and edited section copy, managed department budgets, and wrote occasional content. Extensive online and publishing experience.